Direct Marketing
Marketing communications sent directly to individuals using post, telephone, e-mail, SMS, rather than through a mass media such as TV or Radio
Marketing communications sent directly to individuals using post, telephone, e-mail, SMS, rather than through a mass media such as TV or Radio
Driving images into a printer from digitised computer output as opposed to from traditional artwork. This allows databases and images to combine to create an individualised image for each individual on the database
The use of digital technologies (i.e. internet, SMS and e-mail) to produce individualised communications to create and extend your relationships with your clients
Characteristics of a particular segment of casino games the market. Most common characteristics are age, gender, income and nationality.
Removal of duplicate records within a database or between different data sources. This is an casino art not a science as records may not be perfect duplicates. Rules are applied in order to identify the probability that the records are duplicates.
Database marketing uses information held within a database slot machines online to extend its intelligence and reach to its customers and prospects
A database is information on individuals or companies that is organised in such a way as to be easily and efficiently accessed, managed, and updated
Development of two way communications between customer and seller where casino online a relationship is nurtured through increased knowledge, understanding and relevant responses on both sides
The sequence of events from the customers first exposure to casino online the company and/or product to the point at which they fully engage.
Increasing the value of an individuals planned purchase of a specific maquinas de slots product, by extending the offer based on extending the sale to include other products or services
We are passionate about what we do, and love to talk about direct marketing, customer retention and customer experience.
No matter how much experience you have, or the size of the business talk to us now.
t: +44 (0)1483 539 518
e: info@databasevision.co.uk
Find out more about the team who could be helping you improve your understanding of your customers, and your relationship with them.
You can also learn about our backgrounds, and the kinds of companies we have experience working with.
We try our best not to use too much jargon, so we know that it can be hard keeping on top of all of the new terms in marketing, so our handy Direct Marketing dictionary can be your reference whenever someone uses some jargon...