Whether you just need to find the best price and production methods or you need your own virtual direct marketing office to handle pan-European campaigns, our experienced Production Services team can help you to meet your objectives.
From print and digital specifications through to postal systems and e-mail distribution we can take your project all the way from concept to delivery.
Our local knowledge of American, UK and European environments ensures that we take into account different cultures, languages, currencies, payment preferences, data protection legislation, and response drivers to ensure that your campaign is targeted to its final markets.
The management and execution of campaigns require different resources. Find out more about the services that you need…
Campaign Planning
- Create a realistic, achievable schedule for all processes to deliver a successful campaign
- Working with the existing team and where necessary, sourcing new suppliers ensuring that we have the right solution for the job
- Manage deadlines with regular updates and reports to make sure you are up to date with the progress of your campaign
- Foresee issues that can impact schedules, and where necessary adapt plan when schedule is not met
Data Enhancements, Segmentation and Processing
- The quality of your data is of paramount importance to the success of your campaign, so we examine a test file and advise you of additional processing required to achieve best results.
- Our database consulting services will enable us to suggest new ways of looking at your existing markets – matching relevant segmentation to the overall objectives.
- We also ensure compliance with local data protection legislation. We work closely with Opt-4, www.opt-4.co.uk, data protection specialists with experience in operating across international markets.
- We make sure that your data is collected and used in order to maximize your ability to contact your clients compliantly.
Creative Production
- Litho and digital print specification, purchasing and management
- Ensuring artwork supplied by designers is presented in the most efficient manner to suit the production process, and that colour balancing is agreed
- On-site quality control ensures that agreed standards are delivered
Personalisation
- Advice on how you can personalise or individualise your approach to your client – how to make the message look and feel as if it was designed especially for them
- Best techniques for delivering personalisation from laser printing to full digital print
Mailing and Fulfilment
- With a background in production we know the best technology to use for the job. We know which suppliers have the right kit, and more importantly which ones also have the right application and outlook for your business.
- We believe that it is important to have the right team for the right project. We work with a wide range of suppliers and are happy to recommend the right solution for your work. For this reason we do not take commissions or mark ups from suppliers. Our recommendations are truly unbiased.
- If you are happy with your existing suppliers, we can work with them to achieve your objectives, but we will recommend where services need to be reviewed.
Stock Control and Storage
For ongoing campaigns, stock levels need to be carefully monitored and controlled. We monitor reorder levels to make sure that your clients are not left waiting due to lack of stock
- Provide regular stock reports
- Deliveries checked against documentation and discrepencies reported
- Forecasts on stock usage are generated and maintained to ensure items can be re-ordered in plenty of time
Distribution and Postage
- We monitor costs and service levels of distribution across UK, Europe and further afield. We will recommend changes where they will benefit your business.
- We are independent and recommend a variety of reputable carriers, matching the supplier to the required service at the best price.
Reports and Analysis
- Campaigns enable you to learn. We will help you to identify opportunities for collecting intelligence from your campaigns and will help you to interpret the results to enable you to move your business forward.
- We will help you to develop the reports that you need to keep your team appraised of progress and opportunities for further development.
CURRENT AND PAST PROJECTS
- Liaison with our clients existing suppliers, to improve performance and rationalise processes
- Evaluation of existing print and mailing systems and recommendation of a new platform to improve efficiency and save costs
- Management of European direct marketing campaigns for both UK and USA based clients
- Our Case Studies show more examples of what we have achieved for different companies.
Talk to us to see how we can help your business. Call us on +44 (0)1483 539 518 or email us at info@databasevision.co.uk.